McCann Strat Comm Internship Program
Program Dates:
Prague - July 7, 2023 - August 6, 2023
Program Director: Sandy Kornberg
For application and scholarship deadlines see our Application Instructions page.
Prague - July 7, 2023 - August 6, 2023
Program Director: Sandy Kornberg
For application and scholarship deadlines see our Application Instructions page.
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Classes in all locations are taught in English
Prague
The McCann: Prague program is a specialized immersive experience for Strategic Communication students. Students will begin with a two-week Czech culture and history course at Charles University, the most prestigious higher education institution in the country. Students will learn about the culture they are living in, make several out-of-class excursions, and will have plenty of time to travel and see the multitude of castles, breweries, museums, and more that make this city a hub for European travel.
The pace quickens in the second two weeks when students are divided into teams as they begin working in the McCann offices to put together a campaign for one of the major clients in the region. This intensive experience puts students on a real client's account, and the final product will be presented to both the client and the McCann executive team.
Prague
The McCann: Prague program is a specialized immersive experience for Strategic Communication students. Students will begin with a two-week Czech culture and history course at Charles University, the most prestigious higher education institution in the country. Students will learn about the culture they are living in, make several out-of-class excursions, and will have plenty of time to travel and see the multitude of castles, breweries, museums, and more that make this city a hub for European travel.
The pace quickens in the second two weeks when students are divided into teams as they begin working in the McCann offices to put together a campaign for one of the major clients in the region. This intensive experience puts students on a real client's account, and the final product will be presented to both the client and the McCann executive team.
Prague
Prague, the capital city of the Czech Republic, is home to nearly 1.25 million people and is located in the northwest portion of the country on the Vltava river. Its name is believed to be derived from praga, a Slavic root word meaning “ford,” referencing the city’s location on the river. The city’s native name, Praha, also has connections to the Czech word práh meaning “threshold.”
The rulers of the Premyslid dynasty first established Prague around the 9th century with the founding of Prague Castle. Under the rule of Charles IV in the 14th century, the city transformed into a royal capital and grew to be the third largest European city. With the founding of Charles University in 1348, Prague is home to the oldest university in Central Europe. Fast forward to the end of World War I and we see Prague selected as the capital of Czechoslovakia until the Slovak Republic was established as a separate country on December 31, 1992.
Since then, Prague has commonly been referred to as a cultural center of Europe featuring several historically significant cultural attractions, including: Charles Bridge, the Jewish Quarter, Old Town Square, Prague Castle, Lesser Town, the Spanish Synagogue, and more.
While walking around and enjoying the sights during the summer months, you can expect the temperature to rise to the low 70s during the day and cool off to the 50s at night. The Prague Metro and tram system make it easy to travel around the city and access every destination on your bucket list.
Prague, the capital city of the Czech Republic, is home to nearly 1.25 million people and is located in the northwest portion of the country on the Vltava river. Its name is believed to be derived from praga, a Slavic root word meaning “ford,” referencing the city’s location on the river. The city’s native name, Praha, also has connections to the Czech word práh meaning “threshold.”
The rulers of the Premyslid dynasty first established Prague around the 9th century with the founding of Prague Castle. Under the rule of Charles IV in the 14th century, the city transformed into a royal capital and grew to be the third largest European city. With the founding of Charles University in 1348, Prague is home to the oldest university in Central Europe. Fast forward to the end of World War I and we see Prague selected as the capital of Czechoslovakia until the Slovak Republic was established as a separate country on December 31, 1992.
Since then, Prague has commonly been referred to as a cultural center of Europe featuring several historically significant cultural attractions, including: Charles Bridge, the Jewish Quarter, Old Town Square, Prague Castle, Lesser Town, the Spanish Synagogue, and more.
While walking around and enjoying the sights during the summer months, you can expect the temperature to rise to the low 70s during the day and cool off to the 50s at night. The Prague Metro and tram system make it easy to travel around the city and access every destination on your bucket list.
Credits will be graded A-F.
Participating will earn you 6 upper-level credit hours. All classes are taught in English.
Participating will earn you 6 upper-level credit hours. All classes are taught in English.
- Strategic communication campaign development course (3 Journalism specialty area credits)
- Czech History & Culture (3 credits of upper-level Humanities or Social Science/HIST 2004).
This program is primarily directed toward advertising students who:
- Have completed J4200.
- Have at least a 3.0 GPA.
- Are in good academic standing.
The Missouri School of Journalism attempts to make the costs of studying abroad affordable for you. Generally, study abroad experiences cost a bit more than a summer semester completed on-campus at MU. However, a summer abroad includes new experiences, cultures, languages, and an opportunity to explore the world as an international student. It is highly recommended that students outline a budget that considers what they might spend during the program. Students on this program pay MU educational fees (6 credits) as though taking classes on campus for the summer. The cost of the trip includes international travel, ground transportation, lodging, mandatory insurance, and an MU Study Abroad fee, which is applied toward costs associated with orientation programs, administration, and staff assistance.
Prague Program Costs
Total Program Costs: $5,352.30
Program Fee, Housing, Insurance, and Study Abroad Administration Fee
(Note: Total Program Costs do not include tuition)
Breakdown of total fee:
Program Fee: $4,995*
*Program fee includes roundtrip airfare and housing.
MU Mandatory International Health Insurance: $100
MU Study Abroad Administration Fee: $257.30
Amounts listed are anticipated costs and are subject to change as a result of international economic factors, decreased student numbers, etc. Budget listed is based on previous Summer term and subject to change.
Total Program Costs: $5,352.30
Program Fee, Housing, Insurance, and Study Abroad Administration Fee
(Note: Total Program Costs do not include tuition)
Breakdown of total fee:
Program Fee: $4,995*
*Program fee includes roundtrip airfare and housing.
MU Mandatory International Health Insurance: $100
MU Study Abroad Administration Fee: $257.30
Amounts listed are anticipated costs and are subject to change as a result of international economic factors, decreased student numbers, etc. Budget listed is based on previous Summer term and subject to change.
Additional Costs
Students will also be responsible for regular tuition and required educational fees associated with 6 credit hours. For specific fee information, visit the Cashier's website.
Personal Expenditure Estimates
Meals and Transportation $500 - $800
In addition to the program costs paid to MU, you will have expenses associated with international travel and living abroad. The amounts listed are estimated costs based on current exchange rates and on the information provided to us by your host institution and past participants. Depending on your personal spending habits, you may spend more or less than the figures provided.
Please note that these expenses do not include vacation travel or sightseeing. All fees are subject to change and without notice.
Students will also be responsible for regular tuition and required educational fees associated with 6 credit hours. For specific fee information, visit the Cashier's website.
Personal Expenditure Estimates
Meals and Transportation $500 - $800
In addition to the program costs paid to MU, you will have expenses associated with international travel and living abroad. The amounts listed are estimated costs based on current exchange rates and on the information provided to us by your host institution and past participants. Depending on your personal spending habits, you may spend more or less than the figures provided.
Please note that these expenses do not include vacation travel or sightseeing. All fees are subject to change and without notice.
Will be arranged for at the program's partner institution in each program location
The financial aid you normally receive for your classes at MU is usually applicable. Please visit with your Financial Aid Advisor at the MU Student Financial Aid Office (11 Jesse Hall) to explore your financial aid options: 573-882-7506.
In addition, the School of Journalism offers need-based travel scholarships each semester and you can also apply for additional scholarships through the MU International Center (Memorial Union). Watch our website, follow us on Twitter and like us on Facebook for special program scholarship announcements each semester.
Finally, check out our special page on Funding Your Experience for more information including links to our MU Journalism Abroad Travel Scholarship, MUJA Travel Writer Scholarship, external scholarship options, and Steps to Apply for Financial Aid.
In addition, the School of Journalism offers need-based travel scholarships each semester and you can also apply for additional scholarships through the MU International Center (Memorial Union). Watch our website, follow us on Twitter and like us on Facebook for special program scholarship announcements each semester.
Finally, check out our special page on Funding Your Experience for more information including links to our MU Journalism Abroad Travel Scholarship, MUJA Travel Writer Scholarship, external scholarship options, and Steps to Apply for Financial Aid.
We have recently altered our application process and are fully paper-based. Information regarding our full process can be found on the "How to Apply" page, which can be accessed via the navigation window or by clicking the button below.
Please remember to hand in all items by the deadline for your individual program.
Please remember to hand in all items by the deadline for your individual program.
Drew Dumas and Daniella Ricciardi are full-time journalism study abroad student advisors. You can schedule an appointment through MU Connect. Please direct program specific inquiries to their email addresses:
DumasA@missouri.edu
DMRicciardi@missouri.edu
Our office is located at 280 Gannett Hall.
For more information, please visit our Contact page.
DumasA@missouri.edu
DMRicciardi@missouri.edu
Our office is located at 280 Gannett Hall.
For more information, please visit our Contact page.
